Product design2025
Northstar Finance
A calmer cash-flow workspace for independent businesses.
View case studyAvailable for select collaborations
I make digital products feel clear, useful, and human.
I’m Alex Morgan, a product designer and frontend developer partnering with ambitious teams to turn complex ideas into useful, memorable experiences.
Currently independent
Building thoughtful tools for people doing meaningful work.
8+
years shaping products
32
launches with teams
About
Strategy-minded design, brought all the way to the browser.
I work at the intersection of product thinking, visual systems, and front-end craft. That means fewer handoff gaps, stronger decisions, and digital experiences that stay coherent from the first sketch to the shipped interface.
Product thinking
Research, flows, and decisions that earn their place.
Visual systems
Distinctive, accessible interfaces built to scale.
Front-end craft
Responsive implementation with real-world care.
Selected work
A few things I’m proud to have shaped.
Each project balances a clear point of view with the needs of the people using it.
Web development2024
Field Notes
An editorial platform for the people restoring urban waterways.
View case studyBrand systems2024
Morrow Coffee
A warm, tactile identity for a neighborhood coffee ritual.
View case studyKind words
A collaborative partner when the work matters.
“Alex has the rare ability to make a complicated product feel obvious. Our team left every working session with focus and momentum.”
PS
Priya Shah
VP Product, Northstar Finance
“The new site is beautiful, fast, and genuinely easier for our team to use. Alex cared about the details that make a launch last.”
ER
Elliot Ramos
Editorial Director, Field Notes
“Alex translated a feeling we had in our heads into a brand people recognize from across the room.”
MC
Maya Chen
Co-founder, Morrow Coffee
Contact
Have a thoughtful problem to solve?
Tell me about the opportunity. I take on a small number of product, brand, and front-end collaborations each quarter.
hello@alexmorgan.design